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CF Concept is a refreshing and cutting edge jewellery brand full of unique pieces from Danish designer Charlotte Flyvholm. Her designs incorporate a Scandinavian ethos coupled with inspiration from adventures around the world. Based in London Charlotte is re-invigorating the jewellery scene with a mix of distinct and contemporary designs.

CF Concept FAQs

How do I place an order?
Go to SHOP, COLLECTIONS or BUNDLES at the top of the page in the main menu and browse through our products. When you have found a desired piece you would like to buy, click ADD TO CART. Continue browsing if you would like to find more delectables, or go straight to CART which you can find at the top right hand corner of the page.

Which cards do you accept?
We accept Visa and Mastercard and American Express.

How do I know CF Concept has received my order?
You will receive an email to say that we have received your order – we will then confirm and accept your order with another email when your order has been dispatched.

How and when will my order be delivered?
Your order will be sent via Royal Mail with special delivery. A signature is required upon receipt.  We aim to deliver within 2-3 days but may take up to 2 weeks if we are low on stock (if it is urgent please let us know here and we will see if we can speed up the process) International deliveries will take longer – depending on the area and customs.

Do you deliver outside the UK.

How much does it cost?
Deliveries within the UK cost £6, Europe £10 and International £11.

How will my purchase be packaged?
All jewellery comes beautifully packaged in a matt white box with the CF Concept logo inscribed in polished white - very much in line with our Danish Design aesthetic. There is no extra charge for this.

Which ring size do I need?
Our rings come in the standard UK sizes as follows: K, M, P.  If you are unsure of your size:

- visit your local jewellers where you can usually have your ring size measured. 

- measure the inside diameter of a ring you already own and refer to the ring size chart.

- measure the circumference of the intended finger and refer to the ring size chart.

Please see our ring size chart for more info and if you need a different size just let us know.

What is your returns policy?
If you would like to cancel or return your order please let us know within 20 working days. 

We will credit your account with the amount debited from your credit/debit card as soon as possible – provided that the item is unworn and in it’s original condition and packaging. Please see out Returns Policy.

How should I look after my jewellery?
Daily wear, dust and pollution all affect the brightness of precious metals.

Ideally keep your pieces in a fabric lined jewellery box and - as always lotions, potions and perfume first and jewellery last!


Clean silver jewellery in warm soapy water and make sure it is dry before storing. Alternatively polish silver jewellery with a soft cloth.

Avoid wearing silver when using chlorine or bleach.

Gold Vermeil

Gold vermeil is a thick layer of gold (2microns) over sterling silver.

Avoid wearing in the shower or when swimming as chlorine can permanently discolour gold vermeil.

Gently clean with a soft polishing cloth.

General rule: Spritz before Bling!

What is gold vermeil?
Gold vermeil is a layer of gold on top of sterling silver. To be considered vermeil the gold must be at least 1.5 microns thick and must be plated onto sterling silver. We use 2 microns of 18k gold to plate our pieces.

What is oxidised silver?
Oxidised sterling silver is intentionally darkened silver made by tarnishing it in a controlled way this will wear off after some time and return to silver.